Our journey

Welcome to „loseorwin“ – a brand that stands for more than just fashion. We believe that life constantly presents us with the choice to either lose or win. Our clothing is for those who aren’t afraid to walk their own path and express themselves.


Founded out of a passion for fashion, we offer high-quality T-shirts with unique cuts and designs. Our first highlights: a white longsleeve with distinctive dirty-wash effects and a cool cropped boxy T-shirt that fits perfectly into any wardrobe.


At „loseorwin“, quality comes first – for those who want more than just clothes.

 

OUR FIRST PHOTOSHOOTING 

Our first photoshoot in the studio was a pivotal moment for „loseorwin“. It marked the beginning of our professional journey and brought us one step closer to our vision. In a creative environment, we were able to see our designs in a new light and showcase the quality and uniqueness of our pieces. This shoot was not just a milestone for our brand but also a confirmation that we’re on the right way to sharing our passion for fashion with the world.

 

OUR FIRST SAMPLE

Our first T-shirt sample was the moment when our journey truly began. Ordering it was a big step, one filled with uncertainty and doubt. It felt like stepping into the unknown. But that moment was also the spark that motivated us to keep going. Step by step, we worked on the design, the quality, and the execution, always with the goal of creating something special. This sample marked the first step of a long journey that continuously challenged us but also brought us immense joy.

 

In the end, it’s not just about the product, but the journey we get to experience together with you. Every step, every decision, and every detail reflects our passion and commitment. We are proud of what we’ve accomplished so far and excited to continue growing with you. You are an important part of our story, and we can’t wait to see where this journey will take us next.